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Technology Product Management Training–
March ‘2012’

Dates : 23rd Mar 2012
Location : The Park Hotels, Bangalore, India

 

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Product Management Training -
February ‘2012’

Dates : 20th – 23rd Feb 2012
Location : Bangalore, India

 

    > Course Syllabus
    > Registration form

Contact Us
for more details

 

Blackblot

 
 

Product Management Training

Confianzys is the official business partner of Blackblot’s comprehensive high-tech product management training program in India. The training program illustrates notable best practices and processes used by top technology companies to create successful market-driven products and services.

Each of our course is:

  • Designed to provide students with all three job necessities: knowledge, skills and tools.
  • Delivered in a highly interactive mode, allowing attendees to participate and provide personal input as much as possible.
  • Extremely practical and interlaced with various historical high-tech case studies to promote a deep understanding of topics

Blackblot Product Management Courses:

Strategic Product Manager™ - this course is comprised of the "Strategic Product Management™" (two-day), "Procedural Requirements Management™" (one-day) and the "Business and Market Planning™" (one-day) seminar modules.

Strategic Product Management for Planners™ - this course is comprised of the "Strategic Product Management™" (two-day) and "Procedural Requirements Management™" (one-day) seminar modules.

Strategic Product Management for Marketers™ - this course is comprised of the "Strategic Product Management™" (two-day) and "Business and Market Planning™" (one-day) seminar modules.

Technology Product Management™ - this course is comprised of the "Technology Product Management™" (one-day) seminar module.

Market-Value Pricing™ - this course is comprised of the "Market-Value Pricing™" (one-day) seminar module.

Interactivity and Communication™ - this course is comprised of the "Interactivity and Communication™" (one-day) seminar module.

 

 

Blackblot Product Management Seminar Modules:

Strategic Product Management™ (SPM) - this two-day core seminar provides attendees with the knowledge, skills and tools to effectively plan and market technology products and services. Product management is a domain that holds two disciplines: product planning and product marketing. Accordingly, this seminar is based on the Blackblot Product Manager’s Toolkit™ (PMTK) and PMTK Action Model - a comprehensive set of product planning and product marketing work templates, and accompanying process methodology, that illustrate notable best practices and processes (used by top technology companies) to create successful market-driven products.

Procedural Requirements Management™ (PRM) - this one-day advanced seminar provides attendees with the knowledge, skills and tools to effectively identify and articulate market requirements. Ambiguous market requirements lead to flawed products and dissatisfied customers, but well-defined market requirements are the basis for a smooth development process and marketplace success. This seminar demonstrates effective practices that clearly identify and articulate market requirements. The outcome is a whole "Market Requirements Document" (MRD) that represents an intelligent commitment to customers.

Business and Market Planning™ (BMP) - this one-day advanced seminar provides attendees with the knowledge, skills and tools to effectively contribute to business and market planning activities. Companies operate in dynamic and complex environments that impact their ability to be profitable. Consequently, it only makes sense to pre-plan the direction of a business so that the products and services it provides meet the overall business objectives. This seminar explores key concepts and processes used in formulating plans that evaluate market opportunities and shape the resulting marketing efforts; i.e., business cases and market plans.

Technology Product Management™ - this one-day advanced seminar professionals in corporate functions adjacent to product management with the knowledge and understanding of the latest trends, methodologies and concepts in technology product management. The objective of the TPM course is to promote a more efficient and professional internal cooperation between product management and the other corporate departments. The underpinning theme is the acknowledgment that a smooth product development process and commercial success are based on good internal cooperation and interaction between product management, development, marketing and executive management. This one-day course includes an expansive review of the discipline, terminology, work processes, roles, and occupational responsibilities in technology product management.

Market-Value Pricing™ (MVP) - this one-day advanced seminar provides attendees with the knowledge, skills and tools to effectively contribute to product pricing activities. Pricing is immensely complex, multi-varied, and driven by numerous conjoint considerations with far reaching consequences. This seminar delineates useful concepts, models and processes that aid the making of actual pricing decisions.

Interactivity and Communication™ (IC) - this one-day advanced seminar provides attendees with the knowledge, skills and tools to effectively communicate with diverse audiences and individuals encountered in the course of a product manager’s job. Soft skills are non-technical business skills that often impact the success of development projects more than technological skills. The need for specific soft skills has become imperative to product managers’ job performance, as nowadays many of their activities are outbound oriented. This seminar explores crucial soft skills, specifically in the context of a product manager’s line of work.

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